YouTube today unveiled a new product for advertisers called YouTube Select that unifies the video service's premium ad offerings under one banner. The announcement made in a blog post by Vishal Sharma ...

YouTube is continuing its efforts to expand its advertising platform in an effort to compete with traditional television. This week, they announced a revamped advertising option called YouTube Select.

Brands are looking to connect with consumers searching for entertaining videos, from cultural moments and music to conversations with celebrities. This movement turned YouTube into the virtual stage ...

This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. YouTube is looking to help advertisers tap ...

YouTube delivered its ninth annual NewFronts presentation to digital ad buyers, in a shorter, online format it dubbed “Brandcast Delivered.” Video presentations were customized to viewers’ interests, ...

YouTube has relaunched its premium advertising program, now called YouTube Select. The company made the announcement ahead of its Brandcast upfront presentation to advertisers next month. YouTube ...