SAN FRANCISCO--(BUSINESS WIRE)--LiveRamp® (NYSE: RAMP), the trusted platform that makes data accessible and meaningful, today announced that it has entered into a definitive agreement to acquire Data ...
TV advertising-tech is red hot these days, and John Hoctor hit the jackpot. In June, the CEO of TV analytics company Data Plus Math sold his firm to ad-tech company LiveRamp for $150 million. At just ...
CHICAGO & BOSTON--(BUSINESS WIRE)--IRI ® today announced that it is making its advertising measurement analysis from the IRI Lift™ solution, which links media exposure to sales, accessible in Data ...
Analytics, at its core, is leveraging data for measuring and improving business outcomes. Management guru Peter Drucker once said, “What gets measured gets managed.” Basically, effectively measuring ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results