Marketo unveiled a new certification program at the 2013 Marketo User Summit this week to recognize expert users of the vendor’s marketing automation software. According to company officials, key ...

On November 14, Marketo announced the launch of LaunchPoint, the company’s new partner ecosystem. The announcement was the third in a series related to the company’s Marketing Nation initiative, which ...

NewsCred, a provider of enterprise content marketing, has joined the Marketo Accelerate Program and integrated its content and analytics into the Marketo Engagement Platform. In addition, NewsCred has ...

Adobe on Tuesday unveiled a new Marketo Engage service for account-based experiences called ABM Essentials. Adobe said the platform is meant to improve collaboration between B2B marketers and sales ...

Marketing automation firm Marketo is ready to debut its first product with Google since launching their collaboration back in August. The companies announced Monday AudienceAI, a program that combines ...

NewsCred, a provider of content marketing services, has joined the Marketo Accelerate program, building on an existing relationship. NewsCred brings content analytics to the table, and Marketo brings ...

Marketo, a provider of cloud-based marketing software, today announced the launch of Webhooks. Webhooks is an automated framework linking Marketo's marketing software to other leading customer-facing ...

Email analytics provider Seventh Sense has joined the Marketo Innovate partner lineup. The Seventh Sense software helps markets and sales people determine the best time to send email and to drive ...