If you’re at a mid-level agency moving into the enterprise-client space – whether gradually or at warp speed – you have probably realized that you’ll need as many automated workflow processes as you ...

Automating manual processes improves efficiency and eliminates human error. Learn about workflow automation and how to create ...

Rocket CRM has announced developments in its marketing automation capabilities, reflecting broader trends in how ...

Rocket CRM has announced a major expansion of its platform with the introduction of Rocket CRM Marketing Automation, a set of capabilities designed to streamline workflows, reduce repetitive tasks, ...

Automation has scaled search marketing, but it’s also created an insight gap. Learn how marketing leaders can restore ...

Workflow is the completion of tasks. Workflow is also defined as the repeatable actions taken to ensure information, documents, data, and tasks move, or flow, between departments or an entire company.

Having multiple teams across geographically distributed, hybrid, digital work environments demands marketing teams work in more agile and collaborative ways. Being productive and effective in the new ...

Enterprise software companies are racing to capture the AI automation opportunity, but exposure varies dramatically. We looked at Pegasystems (NASDAQ:PEGA), ServiceNow (NYSE:NOW), Microsoft ...

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Workato, the leading enterprise automation platform, today announced the launch of the new Marketing Process Automation Certification, part of the company’s ...

Marketing automation takes digital contact with customers so much further than en masse generic email sends. Through a series of steps—a workflow—the automation process delivers the right content at ...

As enterprises scale, managing large and complex sales processes requires advanced tools that not only streamline operations but also enable data-driven decision-making. Sales automation software is ...