What is the Ad Hominem Fallacy? The ad hominem fallacy occurs when someone attacks the person making an argument rather than the argument itself. This fallacy diverts attention from the actual issue ...

As a marketer, I can tell you that logical fallacies are used in advertising all the time. You find them in a variety of messages that bombard you daily. As a matter of fact, you’re probably so used ...

To persuade you, people often try to use logical fallacies (Credit: Javier Hirschfeld) When people are trying to persuade you, they sometimes reach for underhand tricks like the 'appeal to ignorance' ...

Logical fallacies are flaws in reasoning. They are often called informal fallacies. It's becoming more common for people to call out these fallacies by name. You often hear accusations of people ...

In the tech world, you will come across this more from people you argue against. For example, when people used to debate Windows vs. Linux, a common argument against Windows was that it made Bill ...

Logical people are typically less biased. It makes sense semantically, but I’m also referring to the research. Studies show that participants who score higher on measures of logical reasoning or who ...

There is no statutory requirement that formal logic be adhered to during examination of patent claims. Examiners and patent practitioners are free to use a wide variety of discussion and argument ...

I don’t mean to pick on Dargan Pete again, but his Jan. 15 column is a classic example of the “straw man” logical fallacy. For those readers who didn’t have a secondary school English class unit on ...