The Smart Brick looks very similar to a normal 2x4 Lego brick, but it contains a custom Application Specific Integrated ...

Lego packs an electronics platform with 3D magnetic tracking, multi-radio communication, and inductive charging into a brick.

Well, that’s exactly what Brick My World offers. This innovative app is here to make custom Lego creation fun and accessible for everyone, whether you’re a seasoned builder or just getting started. By ...

The LEGO Group has officially unveiled the first sets in its new SMART Play line, introducing a new system that adds an extra ...

LEGO unveiled Smart Play at CES 2026, embedding interactive tech into bricks. The first Star Wars sets launch March 1, with ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...

Do you ever stare at your LEGOs forlornly, at a loss as to what to create from them? Oh stressed one, be done with your woes, for an app can help with that. According to a press release sent via PR ...

All the Latest Game Footage and Images from The LEGO Ninjago Movie App The LEGO Ninjago Movie App is a fun, creative role-playing game for 9-12-year-young ninja-in-training. Players are assigned ...

Lego has worked extremely closely with Apple over the years, experimenting with unreleased iOS tech and demoing it onstage at launch events like WWDC; this has included some pretty heavy tinkering on ...

If there are children in your house it's a safe bet that there are LEGO blocks and bricks scattered everywhere. As hard as you try to keep things picked up and in toy boxes, those small plastic pieces ...