Say the word ‘channel’ to a marketer and they’ll almost certainly think SEO, PPC, email and many other digital media channels. But, to the rest of the business outside of marketing, the word ‘channel’ ...

Greg Davis, vice president of commercial channels for Dell, said the company was committed to keeping the company's channel program off-limits to the direct side of Dell, and that Everdream's ...

For years, subscription businesses relied on a simple growth engine: Spend heavily on direct-to-consumer (DTC) acquisition and watch the subscriber base grow. The model worked well — until it didn’t.

The growth of the e-commerce industry has resulted in the need for ever-evolving marketing strategies. Now, without a strong channel strategy, storefronts will fall behind their competitors. For small ...

PHILADELPHIA--(BUSINESS WIRE)--Comcast Business announced today that CRN ®, a brand of The Channel Company, has named Craig Schlagbaum, vice president of indirect channels, to its exclusive 2018 list ...