The Justice Department’s proposals to increase competition against Alphabet’s Google in online search could chill artificial intelligence investments, AI startup and Google partner Anthropic said ...
I am seeing a spike in complaints from the PPC community around there being an increase in fraudulent traffic from the Google Ads Search Partner network. Many have seen an unusual spike in fraud from ...
Google Ads SPN, search partner network, has a 37% lower ROAS, return on ad spend when compared to Google Search ads, directly. Mike Ryan wrote this on LinkedIn, saying, "SPN is a budget buy. It ...