Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. But actually, the original ghost kitchen idea has a plausible afterlife. And it’s a more realistic ...
In the wake of COVID, virtual concepts have turned into culinary goldmines. The industry could potentially reach $1 trillion by 2030, according to research firm Euromonitor International. In early ...
What is a ghost kitchen? A ghost kitchen, also known as a virtual kitchen, is a restaurant without a physical storefront. Instead of having a spot where you can physically pick up food or dine in, ...
A part of the dramatic evolution of the restaurant industry over the last several years has been the emergence of the ghost kitchen. Though ghost kitchens were around before the COVID-19 pandemic, ...
STATEN ISLAND, N.Y. — The restaurant business has been around for thousands of years, the basic idea of making food and selling it at a profit. But one trend completely disrupts that traditional model ...
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