How many times have you sat down to watch your favorite beauty personalities on YouTube only to think to yourself, “When would I ever be able to wear this look?” Artistic takes on makeup trends can be ...

Maybelline is targeting Facebook users likely to be interested in its cosmetics via a series of ads that expand into a full-screen experience showcasing tutorials for different eyeliner looks after ...

I'm really bad at putting on eyeliner. My eyes never look symmetrical and I always end up with too much on. I'm also bad at getting it to stay put. Within a few hours, my eyelids and under-eyes are ...