“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Matt Keiser, founder and CEO at LiveIntent ...

For humans and machines, intelligence requires making sense of the world — inferring simple explanations for the mishmosh of information coming in through our senses, discovering regularities and ...

Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by AJ Brown, CEO and co-founder of LeadsRx.

Cross-device tracking is the latest Holy Grail of digital advertising. At stake is the marketer’s ability to recognize the same consumer when he or she interacts with a brand, whether that interaction ...

Trust has always been the foundation of banking. But as artificial intelligence becomes increasingly integrated into banking ...