AI is a powerful tool in the creation process because it taps into what can be interpreted as a super subconscious. When we think about our lives, we have a limited time to absorb experiences, to get ...

Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...

Creative directors? Who needs those? On Wednesday, Amazon introduced an agentic AI tool that brings all the image, video and audio generation capabilities of the company’s Creative Studio into its ad ...

When AI first came into our lives, it did so with a bang, not a whisper. In every creative field—from design to filmmaking to music—we were told AI could do what we do, only faster, cheaper and, often ...

The Artlist AI Trend Report positions the AI ??creative director as the most sought-after talent in the advertising ecosystem ...

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Adobe is expanding its suite of generative AI features across Firefly, Creative Cloud, and enterprise tools, with new updates aimed at faster workflows and integrated content creation. Adobe is ...

Canva unveiled its Creative Operating System on Thursday. It includes a video editing tool, an email generator, and more. The company also launched a new Business subscription tier. Canva wants to be ...

I question the idea that this generation of AI replaces (or even approximates) human creativity. But: I've always been fascinated by the vital role of technology in enabling human creativity - AI ...

Pianita number 17 is a short, haunting piece for the piano. Set in the D minor key, its poignant chords and softly ascending arpeggios convey a sense of lost love, yet with enough novelty — dissonant ...

True ROI for R&D won't come from the tool that generates 10,000 new ideas. It will come from the tool that confidently tells ...

For years, the loudest argument around generative tools has been that artificial intelligence will flatten originality and ...