Google Lens lets you start an object search and, once the image search is complete, add more context through text or voice. In the future, Google could simplify this process by letting you long press ...

Search demand forms before keywords appear. See how Exploding Topics, social search, and PR support early authority building.

Google has shared some details around search features it has launched throughout the year that helps searchers search for what it thinks they are looking for. In short, Google is giving us more ...

Structure content for AI search so it’s easy for LLMs to cite. Use clarity, formatting, and hierarchy to improve your visibility in AI results. In the SEO world, when we talk about how to structure ...

John Mueller answered a question about why a site that ranked for one keyword phrase didn’t rank for what they said was a synonym for the same phrase. John answered the question in general terms, ...