CRM projects have earned a notorious reputation for being difficult and expensive. Despite endless statistics and discussion of the topic, many of these projects come in late or over-budget. Related: ...

With today’s tight budgets, customer relationship management (CRM) is one of the few areas in which many businesses are planning to spend more. As such, plenty of IT professionals are looking to latch ...

Gartner's recent report, "Three Steps to Create a CRM Strategy," aims to help CRM project managers, executive sponsors, and operations executives create an effective CRM strategy. The report is an ...

While customer relationship management (CRM) solutions have been around for almost two decades, many implementations still fail to deliver the expected value while many new implementations fail from ...

The top-ranked consultants who not only survive but are thriving in the current demanding business world work with desire and dedicate themselves to understanding the client, the business segments, ...

Although the best CRM software will enhance your day-to-day processes through features like lead generation, contact management, business intelligence, and more, these solutions can also serve in the ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. When you use a project management system, your teams are able to ...

CRM implementations are like any other project that involves managing resources available and satisfying the stakeholders. So what can be done to better the chances of the success of a CRM system ...

As companies struggle to find the funding for new business ventures, it's imperative that customer relationship management (CRM) initiatives show a definitive return on investment (ROI) to succeed, ...

Many business decision-makers incorrectly focus on the ‘customer’ aspect of CRM and, as such, primarily consider solutions as a lead generation tool or marketing solution that sits within the chief ...